The role of cosmetic display cabinets in shopping malls

1. Display products and promote sales
The cosmetic display cabinet clearly presents product functions and packaging details to consumers through scientific layout and lighting design, stimulating purchase decisions. Data shows that 70% of purchase decisions are made in stores, and good display can increase consumption by 11.4%.

2. Transmission of brand value
The display cabinet design must be consistent with the brand positioning. For example, high-end brands use metal frames + marble countertops to convey a sense of luxury; affordable brands use bright acrylic + open shelves to highlight youthful vitality.

Customized display cabinets can incorporate brand iconic elements and convey brand stories and culture through posters, digital screens and other media.

3. User experience and interactive upgrade
The height of the shelves is mostly controlled within 1.4 meters, which is convenient for female customers to use; the makeup table and trial pack area provide instant experience and lower the decision threshold. Use vertical display and multi-functional areas to maximize display density, enhance customer perception and create a purchasing atmosphere.